Mark Calitri speaks tourism: Tourism officials trying to make Owensboro a destination

Mark Calitri speaks tourism: Tourism officials trying to make Owensboro a destination

http://www.kentuckynewera.com/news/ap/article_44825af8-f411-11e8-8846-536cac7481c5.html

"We're partnering with the Bluegrass Music Hall of Fame & Museum and O.Z. Tyler Distillery to promote Owensboro," Mark Calitri, president of the Owensboro-Daviess County Convention & Visitors Bureau, said Wednesday. "When we split the costs three ways, billboards are affordable.

"We're trying to market Owensboro as a destination," Dave Kirk, the CVB's destination management director, said of the billboard. "We're a one-stop shop with bluegrass, bourbon, barbecue and shows."

Visit Owensboro is the official destination marketing organization for Owensboro and Daviess County Kentucky. www.visitowensboro.com Mark Calitri serves as President/CEO.